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Are you interested in expanding your knowledge and skills in social media?
This comprehensive, part-time certificate program is designed to equip you with the tools and strategies needed to thrive in the ever-evolving digital landscape. You will delve into the intricacies of various social media platforms, learning how to leverage them effectively for personal branding, business growth and community engagement. From content creation and influencer marketing techniques to understanding algorithms and analytics, our courses will cover all the essentials.
Our experienced instructors will guide you through practical exercises and real-world examples, providing you with hands-on experience and insights into the latest trends and best practices. You will explore how to curate a dynamic brand voice using content strategy, construct effective social media plans tailored to a target audience, and implement advertising tactics using industry tools such as Google Ads to drive customer conversions.
Whether you are an aspiring social media strategist, an entrepreneur looking to harness the power of social media for your business, or simply someone eager to enhance your online presence, this program is for you.
Courses are offered in a flexible, online format to accommodate your busy schedule. After completing this program, you will have the confidence to implement effective social media strategies and a valuable network of industry contacts to support you in achieving your career goals.
Additional Information: Please note that courses may be taken in any order. It is recommended that students interested in completing the full certificate start with SMED 002 Social Media Marketing and/or SMED 005 Social Media Content Creation. Students must choose one elective and complete 4 courses total to complete the certificate.
Note: Students pursuing a Certificate of Completion in Social Media must successfully complete all four courses within a one-year period (4 semesters).
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